What Beer Can Teach You About Selling

“David Hoffeld has built his selling methods on a solid foundation of science. Let his research-based insights into why people buy help you increase sales and retain loyal customers.”
Daniel H. Pink, author of TO SELL IS HUMAN

“There is so much bogus advice and wasted effort in sales. But Hoffeld Group has a true research foundation and practical approach. It helps firms separate signal from noise in their selling, training, and business development activities.”
Frank Cespedes, Harvard Business School

“David Hoffeld is a pioneer when it comes to connecting selling with science.”
Gerhard Gschwandtner, CEO at Selling Power

“David Hoffeld is a genuine sales expert who offers some of the freshest thought-leadership on sales that I have heard in a long, long time. His evidence-based sales strategies provide real solutions to the challenges that sales people face.”
Dave Stein, Principal at DaveStein.biz

“David Hoffeld proves conclusively selling is a science rooted in universal buyer behaviors that yield predictable, repeatable results.”
Stu Heinecke, author of How to Get a Meeting with Anyone

“David Hoffeld is inspiring people to think differently and take a whole new approach to the sales and behavioral process.”
Mark C. Thompson, leadership expert and bestselling author

“Hoffeld Group’s innovative sales insights are backed by real science and have been proven to increase sales. I would recommend Hoffeld Group’s training to any sales person or sales leader who wants to improve their sales results.”
Kristian McKenzie, Oracle

“I saw our sales rise by over 310% because of the training the Hoffeld Group provided. It was absolutely amazing!”
Joseph Wheaton, Shell

“I had been through many training courses, but none that brought me to the level that Hoffeld Group’s training did. I became the #1 salesman in the entire company, all thanks to the unique style that the Hoffeld Group taught me.”
Jeremy Hussey, ReBath

“Hoffeld Group are experts in the science of selling. I was taught powerful concepts in an understandable way that equipped me to be more effective. I would highly recommend the Hoffeld Group.”
Cody Roberts, VaxServe

“David is a phenomenal presenter!”
Matthew Berg, Microsoft

“Many believe that sales is just a numbers game, but David Hoffeld has proven that there is actually a science to it.”
Donna Serdula, Vision Board Media

“Hoffeld Group’s research based approach removes the guess work from influence and provides science-based strategies that work in the real world.”
Dennis Jenson, US Army

“David is skilled at helping others achieve success in the profession of sales. Since he began working with our sales team our closing ratios have grown by 92% and our sales have increased by over 200%. His training is grounded in science and it works!” – Jeff Rezac, Minnesota ReBath
Jeff Rezac, Minnesota ReBath

“The training I received from the Hoffeld Group equipped me to be successful in selling. Without their insights I would not be where I am today.”
Neil Truso, Mindsharp

Science-Based Sales Resources
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How To Increase Your Sales Influence

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