The Science of Motivating Sales People

Motivation matters! The very word “motivate” comes from the Latin mōtīvus, which literally means “to move.” Behavioral science research has confirmed that motivation is a prime influencer of human behavior. A person’s level of motivation even affects how his or her brain processes information. Neuroscientist John Rately affirms that motivation “determines how much energy and attention the brain and body assign to a given stimulus – whether it’s a thought coming in or a situation that confronts one.

Click here to download the pdf.

< Previous
Should a Sales Mangager Be Liked?
Next >
Selling with Stories
  • Get your copy.

  • Your information will not be distributed outside the Hoffeld Group
  • This field is for validation purposes and should be left unchanged.